There are three important functions of water in your body during exercise. One is maintaining your blood volume so your blood can do its very important jobs. Two is aiding in the absorption of nutrients. Three is controlling your core temperature. There is no external way to help with the first two functions, but there are external ways to help control your core temperature. Cooling your body via external means will allow the water and blood in your body to do their other jobs more efficiently. That's why I'm excited to bring you the Mission HydroActive Cooling Towel for free this month as you head into the hottest part of the year!

You've seen it used by professional triathletes as well as pros in many summertime sports. They know the importance of external cooling. Now it's time for you to get in this game! Keeping your core temperature down enables you to perform to your maximum potential even when conditions are at their worst.

Let me tell you a little about why this cooling towel is such a great tool to have in your triathlon arsenal. When activated, the soft, durable fabric cools down to 30 degrees below your average body temperature and provides a cooling effect for up to 2 hours. Just wet, wring and snap to activate the towel's proprietary cooling technology. Re-wet and re-snap when the cooling effect wears off as often as necessary to stay cool as long as you need. The proprietary cooling technology works by absorbing moisture and perspiration into the fabric core where the unique radiator-like fiber construction circulates water molecules and regulates the rate of evaporation to create a prolonged cooling effect.

This towel is 100% chemical-free, reusable & machine washable. The technology is permanent, incorporated at the fiber level and will never wash out. When dry, the ultra-lightweight, breathable knit fabric absorbs sweat and wicks moisture away from the skin. It's UPF 50 protection against the harmful rays of the sun, too.

This summer, focus a little more attention on keeping your body cool during hot training and racing and you'll find amazing results with the Mission Cooling Towel! And bonus! You'll get one for free with your nutrition from Tri Fuel Monthly in our July 1st shipment. It's the Americana Theme, just perfect for your July 4th races and beyond!